Interesting insights about data and technology, great talks and fantastic weather: It was a pleasure to be part of “The Programmatic 401: Creative Convergence” on the 22th of June at the Cannes Lions International Festival of Creativity. With top speakers such as Sir Martin Sorell, CEO of WPP, the Xaxis’ event was a huge success and gathered over 175 visitors from the industry.
Nicolas Bidon, Global CEO of plista, participated in the panel “Dynamic Creative & the Power of Self-Assembling Ads” and discussed the link between data and creativity in advertising. Check out the photos and the video here.
Over 175 people attended the great event. Watch the video and see what the participants have learned at the Creative Convergence event and how they make sure data retains a human touch.
Thank you to all participants and especially to Xaxis for inviting plista to this amazing event.
Do you want to learn more about plista? Check out our global website www.plista.com.