Logos have to fulfill a variety of demands: They have to be simple and at the same time transmit a brand’s identity. They have to be timeless and distinct, but still modern and consistent with contemporary graphic design trends. An infographic on design tendencies about the most influential logo trends will help marketers to prepare for 2017.
Today in plista Digital Trends we offer 13 logo trends to watch for in 2017, an interview on how to do mobile advertising, an article about the rise of the machines, 20 brand marketers you should follow on LinkedIn and more!
13 Logo Design Trends to Watch for in 2017
We demand a lot from logos. They have to be simple, yet still convey the ethos of the brand in a way that resonates with consumers. To be well prepared, have a look at 13 logo design trends to watch for in 2017 on Hubspot!
Interview & Podcast: The Right Way to Do Mobile Marketing
Mobile economy is expected to grow. While people and businesses increasingly spend more time on mobile devices and technology, advertisers haven’t quite caught up. To learn more, check out the interview with Anindya Ghose, professor of information, operation and management science at New York University on Wharton.
Rise of the machines – Are robots after your job?
Lists, case studies, how-to guides and Co: Timeless content is the key for a sustainable success. An article on Copyblogger shows lots of great ideas for long lasting and useful content.
20 Talented Brand Marketers to Follow on LinkedIn
Behind many big brands there are bright and talented marketing experts that we can learn from. Check out the list on TopRank Marketing Blog and get inspired by 20 skilled brand marketers.
Digital News Recap
- Facebook takes its fake news fight to Germany More
- Microsoft acquires Maluuba, a startup focused on general artificial intelligence More
- Paid media spend on social up by 65 percent, Instagram leads growth: Report More
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Author: Verena Schropp and Hannah Späth (Marketing & Communications)